{"id":12578,"date":"2023-12-07T15:15:06","date_gmt":"2023-12-07T14:15:06","guid":{"rendered":"https:\/\/rapports.groupe.schmidt\/2023-2\/marcas\/id-pro\/"},"modified":"2024-03-07T15:05:31","modified_gmt":"2024-03-07T14:05:31","slug":"id-pro","status":"publish","type":"page","link":"https:\/\/rapports.groupe.schmidt\/es\/2023-2\/marcas\/id-pro\/","title":{"rendered":"ID PRO"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"12578\" class=\"elementor elementor-12578 elementor-9880\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2e9e86d6 e-con-full e-flex e-con e-parent\" data-id=\"2e9e86d6\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;,&quot;container_type&quot;:&quot;flex&quot;}\" data-core-v316-plus=\"true\">\n\t\t<div class=\"elementor-element elementor-element-14a22b13 e-con-full e-flex e-con e-child\" data-id=\"14a22b13\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;slideshow&quot;,&quot;background_slideshow_gallery&quot;:[{&quot;id&quot;:11240,&quot;url&quot;:&quot;https:\\\/\\\/rapports.groupe.schmidt\\\/assets\\\/uploads\\\/2024\\\/02\\\/2024-02-06_13h51_14.jpg&quot;}],&quot;content_width&quot;:&quot;full&quot;,&quot;container_type&quot;:&quot;flex&quot;,&quot;background_slideshow_loop&quot;:&quot;yes&quot;,&quot;background_slideshow_slide_duration&quot;:5000,&quot;background_slideshow_slide_transition&quot;:&quot;fade&quot;,&quot;background_slideshow_transition_duration&quot;:500}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-36673bce e-con-full e-flex e-con e-parent\" data-id=\"36673bce\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;content_width&quot;:&quot;full&quot;,&quot;container_type&quot;:&quot;flex&quot;}\" data-core-v316-plus=\"true\">\n\t\t<div class=\"elementor-element elementor-element-335dd5b4 e-con-full e-flex e-con e-child\" data-id=\"335dd5b4\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;,&quot;background_background&quot;:&quot;classic&quot;,&quot;container_type&quot;:&quot;flex&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-2387282 e-flex e-con-boxed e-con e-child\" data-id=\"2387282\" data-element_type=\"container\" data-settings=\"{&quot;container_type&quot;:&quot;flex&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-04bfeec elementor-widget elementor-widget-heading\" data-id=\"04bfeec\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.17.0 - 08-11-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Marcas<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b5082d elementor-vertical-align-top elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"3b5082d\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:&quot;0&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/rapports.groupe.schmidt\/assets\/plugins\/elementor\/assets\/css\/widget-icon-box.min.css\">\t\t<div class=\"elementor-icon-box-wrapper\">\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t<span  >\n\t\t\t\t\t\tEstrategia 2023\t\t\t\t\t<\/span>\n\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tEl a\u00f1o ha estado jalonado de momentos \u00e1lgidos para nuestras marcas emblem\u00e1ticas e hist\u00f3ricas Schmidt y Cuisinella, y para la m\u00e1s reciente ID PRO. Grandes inversiones en t\u00e9rminos de compromiso de los equipos, palancas de marketing y desarrollo de nuevos canales: se despleg\u00f3 una estrategia s\u00f3lida adaptada a un contexto hist\u00f3ricamente tenso y muy competitivo. He aqu\u00ed un repaso de algunas de las iniciativas clave que hemos emprendido para dar a conocer la marca y aumentar el poder adquisitivo de nuestros clientes.\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56395dd0 elementor-vertical-align-middle animated-slow elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"56395dd0\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:&quot;200&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t<span  >\n\t\t\t\t\t\tAmbici\u00f3n 2024\t\t\t\t\t<\/span>\n\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tAnticiparse al hogar del futuro: ese es el gran reto al que se enfrentan nuestros equipos en los pr\u00f3ximos a\u00f1os. Dise\u00f1o, modularidad y ecodise\u00f1o son las claves que nos permitir\u00e1n estar lo m\u00e1s cerca posible de las preocupaciones de los consumidores, que esperan de las marcas compromisos cada vez m\u00e1s fuertes. Nos corresponde a nosotros estar a la altura de los retos y dise\u00f1ar espacios de vida \u00fanicos, personalizados y responsables.\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-484ec615 e-con-full e-flex e-con e-child\" data-id=\"484ec615\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;content_width&quot;:&quot;full&quot;,&quot;container_type&quot;:&quot;flex&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-320d8a4c elementor-widget elementor-widget-heading\" data-id=\"320d8a4c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfQui\u00e9n mejor que un profesional para armonizar el espacio de un profesional?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2eefd1cc elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"2eefd1cc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.17.0 - 08-11-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><strong>Con m\u00e1s de 30 a\u00f1os de experiencia en el dise\u00f1o del hogar para particulares, Schmidt Groupe, l\u00edder franc\u00e9s en la fabricaci\u00f3n y distribuci\u00f3n de muebles a medida, ampl\u00eda ahora su saber hacer a los profesionales creando una marca totalmente dedicada a ellos: ID PRO.<\/strong><\/p>\n<p>Guiada por la ambici\u00f3n de convertir esta marca en la nueva referencia de dise\u00f1o para los profesionales, ID PRO hace todo lo que est\u00e1 en su mano para crear espacios a medida, sostenibles y responsables que permitan a los profesionales destacar con garbo y evolucionar en entornos inspiradores y funcionales que reflejen su imagen. Los mercados a los que se dirige la empresa son el dise\u00f1o de interiores, el comercio minorista, las profesiones liberales, la sanidad, la hosteler\u00eda e incluso la promoci\u00f3n inmobiliaria.<\/p>\n<p>La s\u00f3lida propuesta de valor de ID PRO se basa en la excelencia del primer fabricante franc\u00e9s: soluciones industriales a medida, una red nacional en un mercado muy fragmentado, una gama de productos dedicada a los profesionales y precios y plazos de entrega controlados. Todos estos factores deber\u00edan permitir a ID PRO convertirse en un actor importante del B2B.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9804f3e e-con-full e-flex e-con e-child\" data-id=\"9804f3e\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;,&quot;background_background&quot;:&quot;classic&quot;,&quot;container_type&quot;:&quot;flex&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-c1e88cb e-con-full e-flex e-con e-child\" data-id=\"c1e88cb\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;,&quot;container_type&quot;:&quot;flex&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-57f56a1 e-con-full e-flex e-con e-child\" data-id=\"57f56a1\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;,&quot;container_type&quot;:&quot;flex&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37a0c74 elementor-widget elementor-widget-text-editor\" data-id=\"37a0c74\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<strong>B2B, una nueva palanca comercial<\/strong>\r\n\r\nConvencido de que se trata de un \u00e1mbito de desarrollo y un motor de crecimiento importantes, Schmidt Groupe se apoya en su nueva marca especializada, pero no exclusivamente. Dos pilares complementarios nos permiten abordar este prometedor mercado:\r\n<ul>\r\n \t<li>Las redes Schmidt y Cuisinella para las necesidades locales en sus zonas de influencia: una evoluci\u00f3n en t\u00e9rminos de pr\u00e1cticas de venta que implica nuevos rituales para acelerar el anclaje del tema B2B y embarcar a los equipos de venta.<\/li>\r\n<\/ul>\r\n&nbsp;\r\n<ul>\r\n \t<li>Referencias, a trav\u00e9s de una red de introductores comerciales: las empresas asociadas permiten a Schmidt Groupe promocionar sus marcas y su experiencia entre nuevos clientes o miembros. Los programas a medida y los descuentos comerciales favorecen la transformaci\u00f3n de las ventas de las 7 asociaciones que existen actualmente para Schmidt o Cuisinella.<\/li>\r\n<\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-460c017 e-con-full e-flex e-con e-child\" data-id=\"460c017\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;content_width&quot;:&quot;full&quot;,&quot;container_type&quot;:&quot;flex&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-aff0995 e-con-full e-flex e-con e-child\" data-id=\"aff0995\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;,&quot;container_type&quot;:&quot;flex&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-fad58c2 e-con-full e-flex e-con e-child\" data-id=\"fad58c2\" data-element_type=\"container\" 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data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\t\t\t\t<h4 class=\"elementor-icon-box-title\">\n\t\t\t\t\t<span  >\n\t\t\t\t\t\t20\t\t\t\t\t<\/span>\n\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tsocios de ID PRO en 2024\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9991fff e-con-full e-flex e-con e-child\" data-id=\"9991fff\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;,&quot;container_type&quot;:&quot;flex&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ca350d5 animated-slow elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-divider\" data-id=\"ca350d5\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-beb779d elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"beb779d\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:&quot;200&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\t\t\t\t<h4 class=\"elementor-icon-box-title\">\n\t\t\t\t\t<span  >\n\t\t\t\t\t\t60 \t\t\t\t\t<\/span>\n\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tsocios de ID PRO para 2026\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-159c8ac e-con-full e-flex e-con e-child\" data-id=\"159c8ac\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;,&quot;container_type&quot;:&quot;flex&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0db5334 animated-slow elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-divider\" data-id=\"0db5334\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-01d1a43 elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"01d1a43\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:&quot;400&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\t\t\t\t<h4 class=\"elementor-icon-box-title\">\n\t\t\t\t\t<span  >\n\t\t\t\t\t\t100M\u20ac\t\t\t\t\t<\/span>\n\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tVentas del conjunto del negocio B2B en 2030\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-200f6d7 elementor-widget__width-initial elementor-skin-carousel 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class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/rapports.groupe.schmidt\/assets\/plugins\/elementor-pro\/assets\/css\/widget-carousel.min.css\">\t\t<div class=\"elementor-swiper\">\n\t\t\t<div class=\"elementor-main-swiper swiper\">\n\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"2024-02-22_09h16_46\" style=\"background-image: url(&#039;https:\/\/rapports.groupe.schmidt\/assets\/uploads\/2024\/02\/2024-02-22_09h16_46.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"2024-02-22_09h16_57\" style=\"background-image: 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aria-label=\"2024-02-22_09h51_43\" style=\"background-image: url(&#039;https:\/\/rapports.groupe.schmidt\/assets\/uploads\/2024\/02\/2024-02-22_09h51_43.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-carousel-image\" role=\"img\" aria-label=\"2024-02-22_09h51_32\" style=\"background-image: url(&#039;https:\/\/rapports.groupe.schmidt\/assets\/uploads\/2024\/02\/2024-02-22_09h51_32.jpg&#039;)\">\n\n\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-left\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M646 125C629 125 613 133 604 142L308 442C296 454 292 471 292 487 292 504 296 521 308 533L604 854C617 867 629 875 646 875 663 875 679 871 692 858 704 846 713 829 713 812 713 796 708 779 692 767L438 487 692 225C700 217 708 204 708 187 708 171 704 154 692 142 675 129 663 125 646 125Z\"><\/path><\/svg>\t\t\t\t\t\t\t<span class=\"elementor-screen-only\">Anterior<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-right\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M696 533C708 521 713 504 713 487 713 471 708 454 696 446L400 146C388 133 375 125 354 125 338 125 325 129 313 142 300 154 292 171 292 187 292 204 296 221 308 233L563 492 304 771C292 783 288 800 288 817 288 833 296 850 308 863 321 871 338 875 354 875 371 875 388 867 400 854L696 533Z\"><\/path><\/svg>\t\t\t\t\t\t\t<span class=\"elementor-screen-only\">Siguiente<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Marcas Estrategia 2023 El a\u00f1o ha estado jalonado de momentos \u00e1lgidos para nuestras marcas emblem\u00e1ticas e hist\u00f3ricas Schmidt y Cuisinella, y para la m\u00e1s reciente ID PRO. Grandes inversiones en t\u00e9rminos de compromiso de los equipos, palancas de marketing y desarrollo de nuevos canales: se despleg\u00f3 una estrategia s\u00f3lida adaptada a un contexto hist\u00f3ricamente tenso [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":0,"parent":12538,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-12578","page","type-page","status-publish","hentry","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ID PRO - Rapport 2023 Schmidt Groupe<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ID PRO - Rapport 2023 Schmidt Groupe\" \/>\n<meta property=\"og:description\" content=\"Marcas Estrategia 2023 El a\u00f1o ha estado jalonado de momentos \u00e1lgidos para nuestras marcas emblem\u00e1ticas e hist\u00f3ricas Schmidt y Cuisinella, y para la m\u00e1s reciente ID PRO. 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